15 March 2023

An unproductive business owner can weaken a business and its potential to grow


Efficient decision-making and timely action are crucial qualities for business leaders. They help to reduce response times, solve problems quickly, and enable businesses to adapt to changing circumstances. Being decisive and mentally strong also enhances a leader’s authority and reputation as a strong front-runner, earning the respect of their team and setting a positive example for them.

However, indecisiveness can be a significant challenge for business owners, leading to delays in decision-making or avoidance of difficult choices altogether. One of the most common causes of indecision is analysis paralysis, where leaders over-analyze a problem, making it harder to find a solution and causing delays in decision-making.

As a business coach, my goal is to help you become a more efficient and smarter leader by improving your decision-making skills. To achieve this, we must first understand the factors that lead to indecision, such as the obsession with perfectionism. By letting go of unrealistic notions of perfectionism and focusing on finding a reasonable, rational solution, we can overcome indecision.

What indecision does to a business

Before we start working on changing your attitude on decision-making, we need to understand the factors that lead to indecision. There are several reasons why you might procrastinate, but one of the most common reasons is analysis paralysis. The things is that when leaders overanalyse a problem, the harder it becomes to find a solution, which causes the delay to make a suitable response. They end up running over the same options, hoping for some new information to appear, or toggle between two choices, unable to decide which is better.

So what is the antidote for indecision and procrastination?

In order to make progress, it’s important to let go of the pursuit of perfection. Often, the desire for a flawless outcome can hinder decision-making and lead to a delay in taking action. Instead, accept that business decisions are inherently flawed and focus on finding a reasonable and rational solution.

If you find yourself struggling to make a final decision, try to make progress by taking small steps towards your goal. For example, if you’re unsure about what activities to include in an upcoming event, brainstorm some potential ideas to get started.

This may not be ideal when an urgent decision is needed, but if you have some time to play with, it will offer a creative spin on your usual procrastinating habits.

It’s also important to avoid overemphasizing the negative consequences of your actions. As a business owner, worrying excessively about the risks of a decision can prevent you from taking necessary risks and making progress. Recognize this tendency and strive to normalize your thinking to avoid being overly pessimistic.

Be the best business leader you can be and reach the full potential of your business. Work with a Business Coach. My extensive clientele consists of companies based in all of the Midlands including Leicestershire, Derbyshire, Nottinghamshire and Staffordshire. Discover how REACH Business Coaching can help you grow your business by attending our free workshops and seminars.

For schedules and more information, visit our Events page by clicking the link below.


Subscribe to this blog to get updates on the newest Business Coaching articles! Go to this link and enter your email on the Subscribe to Blog field at the bottom of the page.

Guaranteed Investment

Guaranteed Investment

Everything I do is bound by my solid gold guarantees. Regardless of which programme we work on, if you do what you said you were going to do, when you were going to do it, you will get a return on investment guaranteed. If not, then I will refund you the difference. Yes, I am guaranteeing your investment.

Enrich Your Business

Never, ever, underestimate the power of Coaching.