08 February 2023

More often than not, meeting your business goals comes down to desire, not ability

A key aspect of every business success story is having a strong and unwavering desire to achieve one’s goals and never give up on their dreams. Without this drive, even the right abilities or luck will not lead to success. This desire is what propels an individual towards success, despite what others may say about the importance of skill or luck. Desire takes many forms and is essential for achieving business success.

The driving force behind achieving something is desire. Some may argue that having the necessary skills or being lucky is what leads to success, but without desire, these factors alone will not bring success. Desire takes many forms and is crucial for achieving success, despite the role of abilities or luck in facilitating the journey.

Wanting to invest time and energy in things that are important

The most common disease that business owners suffer from is the lack of desire to stay disciplined with their time and energy. A lot of times, they tend to focus on the wrong things. Getting the most out of your precious time and energy requires a certain level of determination to change the way you look at and respond to things. One key area is how to prioritise — knowing the difference between important and urgent. Achieving this requires the desire to master your time in order to increase productivity and growth.

Wanting to believe in one’s strategy and to take certain risks

Some business owners avoid research and strategy because they aren’t sure what to do. They become afraid of committing to a strategy because they’re worried that they will fail, and so instead, they just “wing it”.

Putting your business, brand, and product out there without a firm understanding of statistics, analytics, and other data that will help you to effectively advance your market are like driving through unfamiliar territory without a map. You need to have the desire to stick to a certain strategy and accept the consequences that come with it.

Wanting to be accountable and to handle failure with grace

When things don’t go as you have planned, what is your first reaction? Is it to refocus and figure out what went wrong? Or is it to blame someone or something else for the failure?

More often than not, success is the direct result of the desire to fix or correct past failures and missed opportunities. How do you expect to get the results you want if, instead of working on a solution and finding ways to improve, you resort to playing the blame game?

The desire to grow as a leader and to actually know how it’s done

Arrogance can prevent one from embracing new opportunities for success in business. Many managers, due to their prior experience, believe they do not need any assistance.

There’s a lot of insight and knowledge about the business that can only be effectively learned through gaining a different perspective. Sometimes, when you’re too immersed in something, you miss the chance to see the bigger picture, and thus you find it hard to make decisions and work your way out of occasional struggles. You need to have the desire to know when you need to seek help and guidance from someone with an objective point of view.

Our Cycle of Business Success Workshops are game-changers for business owners. They love what they see, and it completely fires them up. You’ve got nothing to lose by coming along to these free events and everything to gain. Why wait? Don’t put off until tomorrow what you absolutely know you should do today. I’ve helped thousands of business owners to build and grow their businesses – and they’ve never looked back.

Free to attend but with limited places! Check our 2023 schedules and book as early as today!



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